About S.J.S. Enterprises Limited

S.J.S. Enterprises Limited (SJS) was established in 1987 and has evolved into one of India’s leading providers of decorative aesthetics solutions, catering to global original equipment manufacturers (OEMs) in the automotive and consumer appliances sectors. With over three decades of industry expertise, the company offers integrated “design-to-delivery” solutions encompassing design, development, production, and supply of high-quality aesthetic components. SJS operates under an IATF 16949-certified quality management framework and leverages robust in-house R&D capabilities to ensure design innovation, durability, and compliance with global standards.

Headquartered in Bengaluru, SJS operates state-of-the-art manufacturing facilities in Bengaluru, Pune, and Gurugram covering more than 400,000 sq. ft of production space. The company serves a diversified client base across Europe, North America, Latin America, and ASEAN markets, reflecting its growing international presence. Its comprehensive product range includes decals, body graphics, 2D and 3D appliques and dials, 3D lux badges, domes, overlays, aluminium badges, in-mould label and in-mould decoration parts (IML/IMD), lens mask assemblies, optical plastics, and chrome-plated and painted injection-moulded plastic components.

Over time, SJS has expanded its capabilities through strategic acquisitions and organic growth. The 2021 acquisition of SJS Decoplast added chrome-plated and painted components to its product mix, enhancing vertical integration and increasing its competitive edge in premium aesthetics. Today, the company’s portfolio comprises 14 product categories under one roof, enabling it to offer a holistic and sustainable value proposition to customers worldwide. As of March 31, 2025, SJS has three subsidiaries, two of which are classified as material subsidiaries under its Policy on Material Subsidiaries.

Key Milestones of S.J.S. Enterprises Limited

• 1987 – Incorporated as a decorative aesthetic solutions provider with focus on industrial graphics and printed design components.
• 1990s–2000s – Evolved its technological and design capabilities to meet the growing demands of global OEMs in automotive and appliance industries.
• 2021 – Acquired SJS Decoplast, expanding into chrome-plated and painted plastic parts and broadening its materials technology base.
• 2023 – Strengthened global presence through design and development partnerships with OEMs across Europe, North America, and Asia.
• 2025 – Progressed capacity expansion under SJS Decoplast with planned Rs 100 crore capex, reinforcing its ability to meet expanding global demand.

 S.J.S. Enterprises Limited Business Verticals and Geographic Presence

Industry Verticals:

• Automotive Segment: Supplies aesthetic and functional decorative components for two-wheelers, passenger vehicles, and commercial vehicles globally.
• Consumer Appliances: Produces aesthetic graphics and assemblies for global appliance manufacturers, including overlays, appliques, and optical plastics.

Geographical Revenue Mix (FY 2024–25):

• India – 92.5% of total revenue.
• Rest of the World (exports) – 7.5% of total consolidated revenue.

Manufacturing and Operational Footprint:

• Bengaluru Unit: Headquarters and advanced aesthetic graphics manufacturing centre.
• Pune (SJS Decoplast): Chrome-plated and painted injection moulding facility.
• Gurugram Unit: Automotive aesthetic production and assembly plant.
• Global Reach: Supplies OEMs in Europe, North America, Latin America, and ASEAN markets.

S.J.S. Enterprises Limited Key Management

• Ramesh C. Jain – Chairman & Lead Independent Director
• K.A. Joseph – Managing Director
• Sanjay Thapar – Group CEO & Executive Director
• Kevin K. Joseph – Executive Director
• Mahender Kumar Naredi – Group Chief Financial Officer
• Thabraz Hushain W – Company Secretary & Compliance Officer

Latest Updates on S.J.S. Enterprises Limited

• Export growth and global contracts: In FY 2024–25, SJS achieved 17.6% YoY export growth, securing long-term contracts with global passenger vehicle and consumer OEMs in North America, Latin America, and Europe. Major project wins include Dials for Continental Malaysia, supplies to Visteon Portugal for a Ford model, extended dial business for the Camry in Visteon US, and large export programs with Mabe Argentina, Bosch Germany, Electrolux Thailand, and others.
• Capacity expansion: Initiated expansion of its SJS Decoplast production facility in Pune, with a planned capital expenditure of Rs 100 crore and commissioning expected in FY 2025–26 to support growth in chrome-plated and painted components.
• Credit profile: ICRA upgraded the Company’s long-term working capital limits rating to [ICRA]AA‑ (Stable), recognising its strong cash flow generation and negligible credit risk.
• Financial highlights: As of March 31, 2025, SJS held cash and cash equivalents of Rs 1,150.1 million and reported a net cash position of Rs 991.7 million. Free cash flow to EBITDA stood at 60.7%, while ROCE and ROE were reported at 25.7% and 17.2%, respectively.
• Subsidiary overview: The Company has three subsidiaries, out of which two are classified as material subsidiaries; the Board actively monitors their performance through periodic reporting and oversight mechanisms.