About Electronics Mart India Limited

Electronics Mart India Limited (EMIL), operating under the flagship brand Bajaj Electronics, is one of India’s largest multi-brand retailers of consumer durables, electronics, and home appliances. Founded in 1980 with its first store at Lakdi-ka-Pul, Hyderabad, EMIL has steadily expanded across 82 cities in six states, including strongholds in Telangana and Andhra Pradesh, as well as presence in Delhi-NCR and Kerala.

The company follows a cluster-based expansion strategy, with formats ranging from multi-brand outlets (MBOs) under Bajaj Electronics and Electronics Mart, to exclusive brand outlets (EBOs) in collaboration with leading partners. As of March 31, 2025, the network included 200 stores (189 MBOs and 11 EBOs), supported by 12 warehousing facilities.

EMIL’s product portfolio spans mobiles, large appliances, small appliances, IT products, and others, with offerings designed for both premium and budget customers. It also manages specialised formats—Kitchen Stories (luxury kitchens and built-in appliances), Easy Kitchens (affordable modular kitchens), Audio & Beyond (home automation and audio-visual solutions), and iQ (Apple-authorised reseller). In 2025, EMIL partnered with The Charcoal Project, marking an entry into luxury home interiors.

Over the years, EMIL has achieved significant milestones—crossing Rs 5,000 million in revenue in 2014, transitioning from a partnership firm to a public limited company in 2018, raising Rs 5,000 million through IPO in 2022, and surpassing Rs 65,000 million revenue in 2025. 

Electronics Mart India Limited Business Segments

In FY 2024-25, EMIL recorded Rs 69,648 million in revenue with the following product sales mix:

• Large appliances – 45%

• Mobiles – 42%

• Small appliances, IT and others – 13%

Retail operations contributed 99% of revenue, while the top five brands together generated about 61.1% of sales.

Electronics Mart India Limited Key Management

• Mr. Pavan Kumar Bajaj – Chairman & Managing Director

• Rajiv Kumar – Company Secretary & Compliance Officer
  

Latest Updates on Electronics Mart India Limited

• Expanded its footprint with 44 new stores, taking the total to 200 across India.

• Fully utilised its IPO proceeds of Rs 5,000 million to fund growth initiatives.

• Partnered with The Charcoal Project, opening a luxury interiors gallery in Hyderabad.

• Enhanced sustainability initiatives by installing solar panels at stores, saving 1,93,079 kg of CO₂ emissions.

• Strengthened premium offerings by adding high-end collaborations with brands such as Gallo Acoustics and Alta Labs.

Achieved 11% year-on-year revenue growth, with EBITDA of Rs 4,506 million and PAT of Rs 1,600 million.