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Cost of Goods Sold (COGS) — also referred to as Cost of Revenue or Cost of Sales — represents the direct costs attributable to the production of the goods or services sold by a company during a financial period, including raw materials, direct labour, and direct manufacturing overhead, but excluding indirect expenses such as selling, general, and administrative (SG&A) costs. COGS is deducted from revenue to calculate gross profit (Gross Profit = Revenue − COGS), making it the most critical cost line in an income statement for assessing a company's fundamental production economics and pricing power. Gross profit margin (Gross Profit ÷ Revenue) reflects a company's ability to convert sales into manufacturing-level profit before overhead costs. For equity analysts and investors on Ventura Securities, tracking COGS trends — in absolute terms, as a percentage of revenue, and relative to key input cost indices (steel prices, crude oil, agricultural commodity prices) — is essential for forecasting gross margin trajectories, identifying the impact of input cost inflation or deflation on profitability, and assessing the pricing power and operational leverage of manufacturing and consumer companies.

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