Summary:
Hexaware Technologies has partnered with SmartRent Inc. to accelerate AI-led transformation across customer operations, revenue management, and sales processes. The collaboration will leverage Voice AI, intelligent automation, and Salesforce Revenue Cloud to enhance customer experience and operational efficiency. Despite the strategic announcement, Hexaware shares traded lower during Tuesday's session.
Hexaware Technologies Ltd has formed a strategic partnership with SmartRent Inc., the leading technology company for apartment communities and intelligent operations solution in the rental housing industry, to expedite the AI-first transformation process in customer operations and revenue operations. The partnership will help to transform the business operations of SmartRent using artificial intelligence, intelligent automation and cloud-based revenue management solutions.
Notwithstanding the above, the shares of Hexaware Technologies declined on Tuesday. As of 12:22 PM IST on July 7, the stock was trading at ₹531.60, down ₹4.15 or 0.77% from its previous close of ₹535.75. The stock opened at ₹541.80 and hit an intraday high of ₹560.70. On Monday, the stock had closed at ₹535.50, down ₹9.95 or 1.82% on the BSE.
Partnership to Focus on Three AI-Led Workstreams
The partnership strategy will consist of three combined streams of activities, which will help to optimize SmartRent’s customer engagement, revenue operations, and sales processes.
The first project relates to AI-driven customer experience where Hexaware will apply its advanced Voice AI agents along with intelligent orchestration of voice, email, and chat interactions. According to the company, the technology is to be used for improving SmartRent’s customer care processes making them faster, more efficient and of higher quality while increasing customer satisfaction.
The second stream is associated with deploying and managing an intelligent bill-to-cash solution. In this case, Hexaware will use its adaptive revenue operations solutions based on data, insight, action and operations. The goal is to improve business performance while achieving better Days Sales Outstanding (DSO) results for SmartRent.
The third leg of the collaboration is the adoption of Salesforce Revenue Cloud Advanced. Hexaware will optimize SmartRent’s lead-to-order journey through quote-cycle speed up, enhanced pricing governance, and visibility into the revenue pipeline. The company noted that the adoption of Salesforce Revenue Cloud Advanced is geared towards reducing the total cost of ownership alongside delivering business value.
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Management Commentary
“Enterprises today need speed and efficiency that produce best-in-class experiences, Contextual AI, streamlined SaaS, and an AI-native workforce that drives business outcomes and creates a competitive moat. Enterprises need an operating model in which AI, technology, processes, and the workforce are in harmony. That’s what we’re building with SmartRent,” said Eravi Gopan, President & Global Head – Technology, Products, and Platforms, Hexaware.
“We’re pairing domain subject matter experts with Voice AI, transformed enterprise systems, AIready data, and redesigned workflows to give SmartRent an adaptive operations platform that improves with every interaction, accelerates revenues, and sustains competitive advantage,” said Suresh Kumar Bennet, Executive Vice President & Global Head – Business Process Services, Hexaware.
Commenting on the collaboration, Frank Martell, President & CEO, SmartRent, said, “Our customers expect service that is fast, intelligent, and dependable. This partnership gives us the operational depth and technology foundation to deliver that at scale.” Together, Hexaware and SmartRent are building a modern operating model that connects customer experience, revenue operations, and AI-driven business transformation into a single foundation for growth.
Through this collaboration, Hexaware and SmartRent aim to establish a unified AI-driven operating model that integrates customer experience, revenue operations, and business transformation into a single platform to support future growth.
