Purple Style Labs IPO Subscription Status Day 2 – Live Updates & Key Details

Purple Style Labs, the Mumbai-based operator of luxury fashion platform Pernia's Pop-Up Shop, continues to see subdued demand on Day 2 of its ₹680 crore mainboard IPO, with overall subscription still at just 0.21 times as of the update on September 1, 2026.

IPO Details

Category-wise Breakdown on Day 2

Purple Style Labs IPO - Day 2 Subscription Status

As of the update on September 1, 2026, the issue received bids for 14,06,184 shares against 68,49,816 shares on offer, taking overall subscription to 0.21 times. Retail Individual Investors led the demand at 0.83 times, followed by Non-Institutional Investors at 0.08 times, while Qualified Institutional Buyers remained almost entirely untouched at 0.06 times.

What Day 2 Numbers Indicate

Subscription climbing only modestly, from 0.05 times on Day 1 to 0.21 times by Day 2, points to continued muted investor interest across institutional and NII categories, even as retail demand nears the full-subscription mark. Within the NII category, the ₹2–10 lakh bracket (0.18x) is running ahead of the above-₹10-lakh bracket (0.03x), suggesting smaller HNIs are showing relatively more interest than larger applicants, though both remain well below 1x. With QIBs accounting for 75% of the issue and still barely subscribed, a substantial last-day institutional push will be essential for the offering to see healthy overall demand by close on September 2 — a pattern that reflects investor caution given the company's widening net loss of ₹285.40 crore in FY26.

Purple Style Labs IPO - Timetable

Should You Apply for Purple Style Labs IPO?

Incorporated in 2015 and headquartered in Mumbai, Purple Style Labs operates Pernia's Pop-Up Shop, a multi-brand luxury omnichannel fashion platform focused on Indian wedding and occasion wear, sourcing from 1,109 active designer brands and carrying over 208,000 SKUs as of March 2026. The company runs 14 Experience Centres globally — 12 across major Indian cities plus one each in London and New York — alongside its website and mobile app, and served more than 200,000 unique customers over FY24–FY26. Revenue from operations stood at ₹557.84 crore in FY26, though the company reported a widening net loss of ₹285.40 crore, up from ₹188.30 crore the prior year.

Investors considering the issue should weigh the company's strong brand recall in luxury ethnic and occasion wear, deep designer relationships, and asset-light marketplace model against the widening losses and the fact that the entire fresh issue proceeds are earmarked largely for lease liabilities and working capital rather than pure growth capital. As with any IPO, the decision should be based on individual risk appetite, investment horizon, and a review of the RHP rather than subscription numbers alone.

How to Apply for Purple Style Labs IPO

Investors can apply for the Purple Style Labs IPO through ASBA via their bank's net banking portal, via UPI-based ASBA through their stock broker's trading app, or offline by submitting a physical ASBA form through their broker. The minimum lot size is 26 shares, requiring a minimum investment of approximately ₹14,950 at the upper price band, with retail investors eligible to invest up to ₹1,94,350 at the maximum permitted lots.

How to Check Purple Style Labs IPO Subscription Status

How to check Purple Style Labs IPO Subscription Status on NSE website

1. Visit the NSE IPO issue information page (nseindia.com).
2. Search for "Purple Style Labs" or enter the symbol PERNIASPOP.
3. Select "Consolidated Bid Details" from the dropdown to view category-wise subscription data.
4. The page refreshes periodically to show live bidding figures during market hours.

How to check Purple Style Labs IPO Subscription Status on BSE website

1. Visit the BSE IPO page (bseindia.com).
2. Navigate to the "Active IPO" or "IPO Bidding" section.
3. Select "Purple Style Labs Limited" from the list of active issues.
4. View category-wise and overall subscription figures, updated through the bidding window.

How to check Purple Style Labs IPO Subscription Status on Ventura?

Ventura clients can track real-time subscription status for the Purple Style Labs IPO directly within the IPO section of the Ventura app or web platform, alongside category-wise bid data and allotment updates — without needing to switch between exchange websites.

IPO Subscription History

Previous Day Subscription

The issue opened on a very quiet note on Day 1, closing at just 0.05 times overall subscription, with Retail Individual Investors leading at 0.25 times while Non-Institutional Investors and QIBs stayed almost entirely dormant.

Conclusion

Purple Style Labs' IPO continues to see muted demand heading into its final day, with overall subscription at just 0.21 times as of the Day 2 update. With QIBs — who account for 75% of the issue — still barely subscribed, a strong last-day institutional push will be essential for the offering to see meaningful oversubscription by close on September 2.