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By Ventura Research Team 3 min Read
12 Golden Rules of Personal Finance
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Managing money can be overwhelming, especially when you have multiple goals like building wealth, saving for retirement, and protecting your family. Fortunately, there are simple, time-tested rules that act as a starter pack for personal finance. 

These rules simplify financial planning, help with budgeting, and guide investment decisions. 

Let’s explore 12 rules to handle your finances better. 

Rule of 72 – Double Your Money

The Rule of 72 is a quick way to estimate how long it will take for your money to double at a given interest rate. You simply divide 72 by the interest rate to get the approximate number of years.

Example:

  • At 8% interest, it will take 72 ÷ 8 = 9 years to double.
  • At 6% interest, it takes 12 years.
  • At 9% interest, it takes 8 years.

This rule helps visualise how your investments grow with compounding, without doing complex calculations.

Rule of 69 – Continuous Compounding

The Rule of 69 is similar to the Rule of 72 but is used when interest compounds continuously rather than annually. The "rule of 69" formula is a quick approximation, generally calculated as Doubling Period ≈ 69 / Interest Rate. For slightly greater accuracy, particularly with continuous compounding or for a more precise estimate than the simpler rule of 69, a small adjustment of 0.35 is sometimes added to the result, making the formula: 

Formula:

Years to double = (69 ÷ Interest Rate) +0.35

Example:

  • At 8% continuous compounding, it takes (69 ÷ 8) + 0.35 ≈ 8.97 years (8 years 11 Months 19 Days) to double.
  • At 6%, it takes 11.85 years (11 years 10 months 6 days).

This rule is especially useful in finance and economics for more precise growth estimates.

Rule of 114 – Triple Your Money

If you want to know how long it will take to triple your money, the Rule of 114 is useful. Divide 114 by the interest rate to estimate the number of years needed.

Example:

  • At 12% interest, it takes 114 ÷ 12 ≈ 9.5 years.
  • At 6% interest, it will take 19 years.

Rule of 144 – Quadruple Your Money

Similarly, the Rule of 144 helps determine the time needed to quadruple your investment.

Example:

  • At 12% interest, 144 ÷ 12 = 12 years.
  • At 6% interest, 144 ÷ 6 = 24 years.

These rules together help you quickly estimate the growth of your money over time.

Rule of 70 – Inflation and Money Value

Inflation reduces the purchasing power of your money. The Rule of 70 estimates how quickly the value of money will halve due to inflation.

Formula: 70 ÷ inflation rate = years to lose half value

Example:

  • If inflation is 7%, your money will lose half its value in 10 years (70 ÷ 7).

This rule shows why simply saving money in cash may not be enough and why investing is crucial.

4% Withdrawal Rule – Planning for Retirement

The 4% Rule is used to plan retirement. It estimates the corpus you need to withdraw 4% annually without depleting it.

Formula: Corpus required = 25 × annual expenses

Example:

  • Annual expenses = ₹5,00,000 → Corpus needed = ₹1.25 crore
  • Withdraw 4% per year = ₹5 lakh
  • Suggested allocation: 50% equity, 50% fixed income

This approach works for most 30-year retirement scenarios and ensures sustainable withdrawals.

100 Minus Age Rule – Asset Allocation

This rule helps determine equity vs. debt allocation in your portfolio. Subtract your age from 100 to find your equity allocation; the rest goes to debt instruments.

Example:

  • Age 30 → 70% equity, 30% debt
  • Age 60 → 40% equity, 60% debt

This simple rule balances growth potential and risk according to your age.

10-5-3 Rule – Expected Returns

This rule sets realistic expectations for returns:

  • Equity / Mutual Funds → 10%
  • Debt instruments → 5%
  • Savings accounts → 3%

It helps you plan investments based on risk and potential returns.

50-30-20 Rule – Budgeting Your Income

A practical guideline for budgeting income:

  • 50% → Needs (groceries, rent, EMI)
  • 30% → Wants (vacation, entertainment)
  • 20% → Savings & Investments (mutual funds, equity, debt instruments)

Saving at least 20% ensures you are building a financial cushion for the future.

3X Emergency Rule – Safety Net

Always maintain an emergency fund of at least 3 months’ income to handle unforeseen events like job loss or medical emergencies. For added safety, aim for 6 months.

Example:

  • Monthly income = ₹50,000 → Emergency fund = ₹1.5 lakh

40% EMI Rule – Debt Management

Avoid spending more than 40% of your income on EMIs. This ensures you have enough cash flow for other needs and emergencies.

Example:

  • Income = ₹50,000 → Max EMI = ₹20,000

Life Insurance Rule – Protection

Your life insurance coverage should be 20 times your annual income. This ensures your family is financially secure in case of an untimely event.

Example:

  • Annual income = ₹5 lakh → Insurance coverage = ₹1 crore (20 times of ₹5 lakh)

Also Read : Why Funding Travel with Loans Could Be a Costly Mistake

Bringing It All Together

These 12 rules form a guide to personal finance. By applying them, you can:

  • Grow your wealth intelligently
  • Protect your family financially
  • Plan for retirement effectively
  • Handle emergencies without stress
  • Maintain a balanced lifestyle without overspending

Even as a beginner, understanding these rules can make personal finance simple, actionable, and effective.