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Backtesting is the process of testing a trading strategy or investment model using historical market data to evaluate how it would have performed in the past. By simulating trades based on historical prices and applying predefined rules, investors can assess the strategy's win rate, draw-downs, and risk-adjusted returns before deploying real capital. While backtesting provides valuable insights, it is important to account for over-fitting, survivorship bias, and changing market regimes when interpreting results.