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By Mitali 2 min Read
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Asset Management Companies (AMCs) are financial firms that pool money from investors to invest in various financial assets to meet specific financial goals. These institutions create, manage, and monitor investment strategies across asset classes while operating within a tightly regulated framework. 

What is an Asset Management Company?

Asset Management Companies (AMCs) are SEBI-registered financial firms that collect money from investors to invest on their behalf in various financial assets like Shares, Bonds, hybrid instruments, and other approved assets. 

AMCs operate under the SEBI (Mutual Funds) Regulations, 1996, which establish strict governance, disclosure, and risk management standards to protect investor interests.

SEBI operates through a mandatory three-tier structure. They include the sponsor, the trustees, and the AMC. The responsibility of sponsors is to mainly establish the mutual fund through a trust deed and apply for SEBI registration. 

Along with it, the Sponsors are required to have 40% ownership of the AMC’s net worth. 

Trustees act as fiduciaries for unit holders and hold mutual fund assets in trust. All activities conducted by the AMCs are overseen by the trustees. They also have to ensure compliance with SEBI (Mutual Funds) Regulations, 1996. The investment decisions are made by the AMCs. On a daily basis they handle operations, conduct research, manage schemes and portfolios and perform functions under the supervision and control of trustees. 

This structure helps to ensure operational segregation, transparency, and accountability and is supported by custodians, registrars, transfer agents, and independent auditors.

Top AMCs in India

RankAMC NameApprox. AUM 2025 (₹ crores)
1SBI Funds Management11,13,952
2ICICI Prudential Asset Management9,14,878
3HDFC Asset Management8,37,348
4Nippon Life India Asset Management6,54,112
5Kotak Mahindra Asset Management4,87,000
6Aditya Birla Sun Life AMC4,06,000
7UTI Asset Management3,59,180
8Axis Asset Management3,06,990
9Mirae Asset Global Investments (India)2,11,000
10DSP Asset Management1,98,000

Market Leadership and Industry Concentration

The top 10 Asset Management Companies in India manage about ₹47.11 lakh crores. This is around 62% of all the money invested in Mutual Funds as of July 31, 2025.  Most investors may prefer well-known fund houses, as they have strong research teams and wider reach. 

Currently, the largest fund house is SBI Funds Management Limited which manages more than ₹11.97 lakh crores. It is followed by ICICI Prudential Asset Management and HDFC Asset Management Company. These fund houses are backed by large institutions and are known for steady and disciplined investment practices. 

How to choose the right AMC?

One should choose an AMC based on proper review over time and not on short-term returns. Investors should first check whether the fund house follows proper SEBI rules, maintains transparency with disclosures, and has independent trustees overseeing its work.

The other thing to keep in mind is how consistently the AMC has performed across different market conditions. This shows if the fund house can manage investments well during market ups and downs. 

It is also important that the fund’s objective also matches your personal financial goals. A well-managed AMC is categorised by ease of access through digital platforms, good customer service, and transparent communication are signs of a well-managed AMC.

Conclusion

The Mutual Fund industry in India works within an established regulatory framework and follows defined asset management practices.

The Top AMCs represented above are a significant part of India’s established mutual fund industry and are backed by scale, capital strength, and structured investment processes across market cycles.

It is important that every investor chooses the right AMC. This will require analysing government policies, the performance of the AMC, cost efficiency and alignment with financial goals. 

To benefit from long-term wealth creation through Mutual Funds, investors must follow a set selection of frameworks and regularly review allocations. 

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